Road Dogg Explains Why WWE Scripts Promos

Jun 8, 2020 - by James Walsh

During an appearance on Corey Graves’ After The Bell podcast, WWE Hall of Famer and Producer Road Dogg discussed why promos in the company are scripted:

“it’s big picture stuff, we have a way we shoot TV and we have a way the promos are cut. It’s to rise above that ‘wrasslin,’ that old school mentality. We talked before we came on about USWA and look, I learned how a wrestle there and I loved it. It was a breeding ground and I really did love it. But that’s how a lot of people in the world still view wrestling.”

“They [the fans] can’t fathom like ‘okay, this guy is a loose cannon, he might say a cuss word or something.’ So we script his promo and he has do it word for word now, because we don’t trust you yet.”

“If we see over a period of time that we’re wrong and we can trust you? Then you will be brought in to the writers room. The writer has this balancing act of making sure you [the talent] get the message across. And not only the message that is written, but the message that we as a company want to send. The message that we as a company are comfortable with telling; and how far do you go and how far do you not go?”

(quotes courtesy of

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