Eric Bischoff Shares His Thoughts On The Current WWE Product, WWE Celebrating 25 Years of Raw

Jan 16, 2018 - by Steve Gerweck

by Chris Featherstone

I had the pleasure of interviewing former WCW President, WWE General Manager, and Founder of the nWo Eric Bischoff on the Pancakes and Powerslams Show to discuss his time in both WCW and WWE.

Bischoff was recently announced to be a part of the upcoming 25th Anniversary of Raw. Bischoff shared his thoughts on WWE’s current product, as well as the impact of WWE celebrating WWE celebrating 25 years.

“I think in general, incredibly impressed. Now, that’s not to say that it necessarily suits my particular tastes 100 percent of the time, because that wouldn’t be true. But, one of the things that I learned a long time ago, and I learned it directly from Ted Turner, by the way, one of the few things I remember him saying specifically to me outside of a couple other strategic business conversations, was that when you’re in the business of programming content, and in this particular case, Ted was talking about how the way he programmed his networks at Turner Broadcasting, is you have to be careful not to program for yourself. You have to program for the masses.

“And as I think that relates to WWE, while I’m sure – I don’t know this to be a fact, but I would venture to bet – that not everything we see in WWE necessarily suits the taste of Vince McMahon or Stephanie McMahon or Triple H 100 percent of the time. Because they’re not programming for themselves, they’re programming for the masses. And when you program for the masses and the broadest possible audience you can, sometimes you have to do things that doesn’t necessarily suit your own particular taste.

“So, while I’m super impressed with the WWE, because, for no other reason, they have been able to adapt and evolve to the taste of the audience, and maintain the powerful position. Not only in the United States, but on the USA Network, they’re about to celebrate 25 years of being one of the leading programs in all of cable television. Anybody in television would covet the opportunity to be able to make that statement. But not only are they preparing to celebrate 25 years of dominance in cable television here in the United States, their content is seen in over 180 countries around the world. So how could anybody be anything other than impressed with what we see in WWE?”

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