WWE and Mattel launch girls product line of dolls

Jul 20, 2017 - by Steve Gerweck

MATTEL AND WWE® LAUNCH GIRLS PRODUCT LINE

EL SEGUNDO, Calif., and STAMFORD, Conn., July 20, 2017 – Mattel and WWE are launching a girls’ product line that features the first-ever fashion dolls of Nikki and Brie Bella, Sasha Banks, Natalya, Charlotte Flair, Becky Lynch, Alicia Fox and Eva Marie, to leverage the popularity of WWE’s female Superstars and give its sizable girl fan base a new way to connect with their favorite brands.

The new WWE Superstars product line, which was revealed today at #SanDiegoComicCon, offers fans an original way to play and includes the following:

12″ fashion dolls that are articulated and come with multiple fashions inspired by Nikki and Brie Bella, Sasha Banks, Natalya, Charlotte Flair, Becky Lynch, Alicia Fox and Eva Marie.

Role Play items that include a WWE Women’s Championship title belt with authentic styling and sleek metallic medallions, in addition to fun accessories like a Bayley-inspired headband and Sasha Bank’s “Legit Boss” rings.

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