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NBC UNIVERSAL’S EXCLUSIVE WINDOW FOR WWE TV EXPIRES



On Friday, NBC Universal’s exclusive window to renew all WWE programming
came to an end, and unless they coughed up the money that WWE was looking
for, the company is now in a position to deal with other potential
networks. WWE has not announced that it has reached a deal and more likely
will not announce anything until April judging from previous comments from
WWE executives. All WWE shows were timed to expire together for the first
time ever so whoever gets to win the deal will get all the WWE
programming. WWE left Spike TV back in October 2005 and moved back “home”
to USA Network, which hosted RAW since its inception back in 1993. WWE is
looking to at least double the money on their current deal and networks
will be fighting for their shows considering they bring in the desired
ratings in the most important demographic in television.

(thanks to Colin Vassallo)

Post Category: News

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5 Responses

  1. Steven says:

    If no one wants to pay the exorbitant amount that WWE is demanding, and All shows are available only on the WWE network, then a good chunk of the IWC would probably stop watching WWE altogether, as it’s a guarantee that WWE will raise the price of the network manyfold.

  2. LOL says:

    TNT wants some rasslin back!

  3. T says:

    I agree. Why would a network pay for WWE programming when the ratings will not be there due to a portion of fans watching the shows on the WWE Network?

    Being greedy and asking for double (190 million?) will only backfire and odds are the WWE will end up getting the same amount or less money than they are now.

  4. Jumping Junior says:

    But that would matter. The IWC has that “internet pack” mentality. Where they try to act like they make up a big majority, when they are not. WWE is right not to pander to a minority that is hardly ever happy.

    There’s more money and following in the more important demographics. Not the whiny crybabies who try to quit something every week and never do.

  5. Kyle says:

    While I don’t agree with what WWE does sometimes I understand why they’re trying to get more money for the shows.

    @T under your theroy then Hulu hurt the WWE business model and I think a lot of people Would disagree. The ratings system they use is outdated and almost inaccurate. If they figured in Hulu users and WWE.com watchers who knows where those ratings would be. Also, the network isn’t showing Any of the programming live to my knowledge it’s all gonna be repeats.

    @jumping junior, I couldn’t have said that statement any better myself.

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