MDI secures TNA talent and Experiential Prizes for new instant games
Nov 27, 2012 - by Steve Gerweck
MDI Secures IMPACT WRESTLING Superstars and Experiential Prizes for Exciting New Instant Games
ALPHARETTA, GA – November 27, 2012 – MDI Entertainment, LLC, a subsidiary of Scientific Games Corporation (Nasdaq: SGMS), has signed an agreement with TNA Entertainment, LLC, dba IMPACT WRESTLING, to offer lotteries branded instant games featuring some of the biggest names and most recognizable imagery in professional wrestling today. The agreement makes the names and likenesses of more than a dozen wrestling superstars, as well as the logos, marks and artwork of IMPACT WRESTLING, available to lotteries worldwide. Stars like Hulk Hogan, Kurt Angle, Sting, Jeff Hardy, Matt Morgan and Bobby Roode are included, and can be used on instant tickets and promotional materials, as well as in television and radio commercials. They also are available for personal appearances and public service announcements to promote the good causes lottery games support.
“We are extremely pleased to have secured this license, and to be able to give lotteries so many noteworthy options to promote games associated with it,” said Steve Saferin, President, Properties Group and Chief Creative Officer for Scientific Games. “In addition to providing the biggest names in wrestling today, IMPACT WRESTLING is offering extraordinary marketing support and incredible prize opportunities. This gives lotteries a chance to reach and inspire wrestling fans – including the often elusive 18-34 age group – in very powerful ways.”
IMPACT WRESTLING President Dixie Carter stated, “Working with MDI provides a new marketing platform for IMPACT WRESTLING to connect with our fans through the state lottery programs. Our fans avidly invest in our superstars as they appear on SPIKE TV every Thursday and travel the country on the IMPACT WRESTLING LIVE WORLD TOUR.”
IMPACT WRESTLING will work with MDI and lotteries to create 2nd Chance prizes that can include merchandise and trips where winners will be treated to a live taping of the IMPACT WRESTLING television show, a backstage tour and a chance to meet wrestling talent. “IMPACT WRESTLING” is a weekly, two-hour show appearing during prime time on SPIKE TV.
A “Contract-for-a-Day” prize also can be created, in which the winner will be given the trip, plus an on-camera cameo role to be included in an IMPACT WRESTLING pay-per-view live show.
About Scientific Games
Scientific Games Corporation is a global leader in providing customized, end-to-end gaming solutions to lottery and gaming organizations worldwide. Scientific Games’ integrated array of products and services includes instant lottery games, lottery gaming systems, terminals and services, and internet applications, as well as server-based interactive gaming terminals and associated gaming control systems. For more information, visit www.scientificgames.com.
About TNA ENTERTAINMENT, LLC
TNA Entertainment, LLC is a privately held sports entertainment company based in Nashville, Tennessee that specializes in events, products, numerous TV properties, merchandise and music, as well as, the management and promotion of professional wrestlers. The IMPACT WRESTLING roster features such greats as Hulk Hogan, Jeff Hardy, Kurt Angle, Sting, James Storm, Bobby Roode, Rob Van Dam, Austin Aries, AJ Styles, Brooke Hogan, the lovely and lethal Knockouts and many more through its highly successful TNA IMPACT WRESTLING weekly broadcasts on SPIKE TV. In addition, TNA produces monthly PPV events and over 100 live shows a year. The product is the world’s most innovative experience in professional wrestling and is broadcast in over 120 countries. For more information, please visit www.impactwrestling.com.
In this press release the Company makes “forward-looking statements” within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward- looking statements describe future expectations, plans, results or strategies and can often be identified by the use of terminology such as “plmay,” “will,” “estimate,” “intend,” “continue,” “believe,” “expect,” “anticipate,” “could,” “potential,” “opportunity,” or similar terminology. These statements are based upon management’s current expectations, assumptions and estimates and are not guarantees of future results or performance. Actual results may differ materially from those contemplated in these statements due to a variety of risks and uncertainties and other factors, including, among other things: competition; material adverse changes in economic and industry conditions; technological change; retention and renewal of existing contracts and entry into new or revised contracts; availability and adequacy of cash flows to satisfy obligations and indebtedness or future needs; protection of intellectual property; security and integrity of software and systems; laws and government regulation, including those relating to gaming licenses, permits and operations; inability to identify, complete and integrate future acquisitions; inability to benefit from, and risks associated with, strategic equity investments and relationships; failure of Northstar to meet the net income targets or otherwise realize the anticipated benefits under its private management agreement with the Illinois Lottery; seasonality; inability to identify and capitalize on trends and changes in the lottery and gaming industries, including the potential expansion of regulated gaming via the internet; inability to enhance and develop successful gaming concepts; dependence on suppliers and manufacturers; liability for product defects; fluctuations in foreign currency exchange rates and other factors associated with international operations; influence of certain stockholders; dependence on key personnel; failure to perform on contracts; resolution of pending or future litigation; labor matters; and stock price volatility. Additional information regarding risks and uncertainties and other factors that could cause actual results to differ materially from those contemplated in forward-looking statements is included from time to time in the Company’s filings with the Securities and Exchange Commission, including under the heading “Risk Factors” in our periodic reports. Forward-looking statements speak only as of the date they are made and, except for the Company’s ongoing obligations under the U.S. federal securities laws, the Company undertakes no obligation to publicly update any forward-looking statements whether as a result of new information, future events or otherwise.