More WWE conference News and Notes

Aug 2, 2012 - by Steve Gerweck

More notes from today’s WWE conference call today:

– Vince McMahon feels they are so flexible that there is no form of entertainment that the WWE cannot get into

– Marketing of PPV was flat year over year and company states creative and talent drove the increase in PPV buys this quarter

– WWE is not disclosing what % of Tout they have purchased

– Smackdown brand is behind where they want it to be and pulling down live event attendance average

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