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UFC Primetime: Velasquez vs. Dos Santos pre-event special rating



~ Sunday’s well-received “UFC Primetime: Velasquez vs. Dos Santos” pre-event special earned a 1.3 household rating and averaged two million viewers. The one-hour special, which was the first significant UFC programming on the FOX network, scored a 0.98 rating among men 18-49 and a 0.99 among men 18-34. That means many of the viewers came from demographics that traditionally do poorly with UFC programming.


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2 Responses

  1. Jim says:

    If one positive can be taken from this, it’s that some people from outside UFC’s main demo (M18-49) watched the show.

    That said, getting 2 million viewers sandwiched between programs getting 15-20 mill… not too great.

  2. JayJay says:

    To be fair they weren’t sandwiched between programs getting 15 to 20 million in every market. Where I live it wasn’t even on Fox but another local channel and I actually missed the show because they had no banner saying, “UFC Primetime can be seen on…” From what I’ve read this was happening all over the country, so I don’t think this rating is very fair. When the actual event airs and gets 2 million THEN it’ll be a bad sign.

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