TMZ: Dana White on Lesnar’s WWE game deal
Oct 11, 2011 - by Steve Gerweck
Brock Lesnar Signs New Deal with WWE
After SEVEN YEARS apart, UFC pain machine Brock Lesnar is getting back into business with the company that put him on the map — WWE — in a deal that will make him the “featured star” in a brand new video game.
Multiple sources confirm …the people developing “WWE: 12″ approached Brock back in January and asked for permission to use his name and likeness in the game and the advertising campaign.
We’re told Brock loved the idea — but wouldn’t sign off unless his current boss, UFC honcho Dana White, gave his blessing. Fortunately, it worked out.
TMZ spoke with White, who told us, “I love WWE and I have nothing but love for Vince McMahon — I’m totally OK with Brock being in the game.”
We’re told the first commercial for the game — starring Brock — will be released tomorrow.