UFC to purchase the G4 channel?
Jun 8, 2011 - by Steve Gerweck
In a blockbuster development, the UFC is in talks to buy an ownership stake in the G4 cable channel, according to published reports.
On Wednesday, New York Times TV reporter Brian Stelter tweeted that a source had confirmed that “Comcast is meeting with UFC today about possible sale of a stake in G4.” Meanwhile, The Wall Street Journal furthered the developing story, saying the UFC is in discussions to “buy control” of the network.
In recent days, sources who spoke on the condition of anonymity told MMA Fighting that Spike, which has been the home of the UFC since 2005, is essentially preparing for life without UFC, and that it will move the Bellator promotion on to the channel in 2012.
For the last several days, the internal belief within Spike had been that G4 would ultimately become the UFC’s home for The Ultimate Fighter and other broadcast events. The scope of the deal, and that cable channel ownership was in the works, comes as something of a surprise, even though in the past UFC president Dana White has spoken of the possibility.
G4 is currently owned by Comcast, the parent company of UFC television partner Versus.
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