Wrestlemania generates $45 million for Phoenix

Nov 5, 2010 - by Steve Gerweck

A press release issued today by WWE stated that WrestleMania XXVI
generated $45.1 million in economic impact for the greater Glendale/Phoenix
area, according to a study conducted by the Enigma Research Corporation. The
show also generated almost $5 million in local, state and county taxes. 63%
of the fans who attended the show were from outside the Phoenix Metropolitan
Area, with 53% staying three nights or more. 60% of fans that came from out
of state were from California and Nevada while 58% of fans that attended
WrestleMania were between the ages of 20 and 40, and 23% were between the
ages of 5 and 19. The economic impact derived from WrestleMania Week equated
to the creation of 510 full-time jobs for the area. “We are very pleased
that WrestleMania has once again produced a significant economic windfall
for its host city. This is an incredible result in the face of a challenging
economy, and one that illustrates the size and scope of WrestleMania Week,”
said John Saboor, Senior Vice President of Special Events for World
Wrestling Entertainment. “Our public and private sector partners within the
Glendale/Phoenix area were exceptional hosts for the WWE Universe.”

(thanks to Colin Vassallo)

(Visited 5 times, 1 visits today)

Leave a Reply